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leica/ hostage of memory

 

in this leica’s campaign, 
we encourage people to click more to stop being hostages of their own memory.
which distorts, kidnaps and mutilates our recollections.

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D&AD/ 2x wood pencils
oneshow/ 2x merits
ccsp: brazilian advertising festival/ gold, silver, bronze, 4x merits


 

 

 

 

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my role: CW